P N Rao's menswear brand Neumen launches direct to customer website

August 05, 2024

Category: GARMENTS

Country: India

Region: Asia

Suit specialist P N Rao has launched a direct to customer e-commerce store for its label Neumen Menswear. Shoppers across India can now purchase ready-to-wear from the Bengaluru-based business.

By Isabelle Crossley
1st August 2024.

“Exciting news,” announced P N Rao Suits on its Linkedin page. “We are delighted to announce the launch of the Neumen website, our ready-to-wear brand, which is now live. We are proud to share that we have already received our first order within the first week of launch, a testament to the hard work and dedication of our incredible team. Come! Join us in packing our first online order.”

Offline, Neumen Menswear is exclusively available at P N Rao’s seven brick-and-mortar outlets. Five of these are located in Bengaluru and two are located in Chennai, India Retailing reported.

“P N Rao has always been known for its fine suits, but with Neumen, we extend our expertise to cater to all kinds of occasion wear, including tuxedos, Achkans, Bandhgalas, Bundis, and jackets,” announced the brand. “Here's to continued growth and success!”

The business recently participated in the Micro, Small, and Medium Enterprise Growth Conclave industry event in Bengaluru as its ‘fashion partner’. The event took place at the Taj West End and featured discussions on topics including AI, business excellence, and innovation.