V-Mart launches three stores in North India

August 21, 2024

Category: GARMENTS

Country: India

Region: Asia

By Isabelle Crossley
20th August, 2024

Value focused fashion and lifestyle retailer V-Mart has opened three brick-and-mortar outlets in North India to further connect with shoppers in the region. Two of the stores are in Bihar, in Pupri and Purnia and one is in Uttar Pradesh, in Jhansi.

“Pupri, it’s time to take fashion to the next level,” announced V-Mart on Facebook, sharing photos of the new outlet. “V-Mart is now open at Sursund Road with amazing deals on the latest trends. Don’t let the drip slip.”

V-Mart’s new store in Uttar Pradesh’s Jhansi is located on the city’s Gwalior Road by Kunj Bihari Mandir. The store launched with a number of promotional offers including buy one get one free on select clothing. In addition to apparel, the store also retails accessories, bags, and gift items among other goods.

“What’s poppin’ Purnia,” announced V-Mart on Facebook. “V-Mart is back with a grand relaunch at Polytechnic Chowk!” The revamped store opened with a store wide sale event and offered shoppers Rs 2,000 to spend in-store with every Rs 2,000 already spent.

V-Mart has expanded significantly in North India so far this year and opened stores in locations including Patna and Lakhimpur. In May, the business announced that it expects to report up to 19% growth this financial year, fuelled by its offline expansion.